Fundy
Identity Design
The Friends of Fundy, incorporated in 1982 as the Fundy Guild Inc., is a charitable organization that exists to enhance public awareness and appreciation of the cultural and natural heritage of Fundy National Park and increase engagement in the surrounding area, the Rural Upper Bay of Fundy Region.
The organization hosts and annual event, entitled "Rising Tide Tales and Tunes" where they host various local vocalists and musicians, artists, painters and storytellers.
Since the bilingual name was long, we opted for a typographic option. This allowed the logo name to be as large as possible on various advertising and marketing materials. The visual wave of the logo echoes the high tides of the fundy region.